Hey y’all, it is Danielle the records coordinator/social media coordinator at Hinsdale Ortho. Have you wondered why so many businesses, especially Hinsdale Ortho, are using social media? Well that is what I wanted to talk about with you today!

Why do we use it?

If you are a follower of any one of our many social platforms, you would know that we post anywhere between 4-6 times per week. Our social media is a big factor in what we do here with our brand. We do that so that people know exactly who we are and what we stand for before they need us. Using our social media helps create an image in the back of ones mind, so that when they do need orthodontic services, they already know who to call!

Who are we?

Hinsdale Ortho is based on 6 core values. These core values are:

  1. Encouraging
  2. Humor
  3. Authentic
  4. Gratitude
  5. Trust
  6. Persistence

We use these values in everything we do, including our social media! In every one of our posts, we strive to showcase these values and to show others the tips and tricks of our industry. We also strive to engage with our customers and learn what people like about our office and what they would like to see more of. 

Why do others use Social Media?

Social media can help many businesses attract customers, get customer feedback, and build customer loyalty. All of which are reasons why we use it. In the newer generations, Social media is a huge part in decision making and influence. Potential clients or buyers see influencers or other social pages using and promoting products in hopes that others will see the value and want those same things! 

An example of how we and other businesses might use social platforms are:

  1. Advertising
  2. Promotional giveaways/raffles
  3. Transformations on cases
  4. Supporting other local businesses
  5. Showcasing our talented doctors
  6. Keeping you up to date on our events
  7. Showing off our incredible team
  8. And more!

We use our social platforms to speak with customers/businesses, show off our office and the fun things we incorporate in your treatment, and even update everyone on office hours for holidays. All of these things, and many more, are ways that you could even use it for your own business! 


Ever wonder how you could be of help? You can help just by posting your smile or experience on Facebook/Instagram while tagging/mentioning our office! This helps us reach an audience that we may not be able to reach without your help. Even if you’re not posting, you can write a review on our social accounts or even Google! Writing a 5-star review for our business is crucial for us to allow others to see what experiences you or others have had with us. Just think about it, when you go to amazon or a new restaurant, what is the first thing you do? Look at the reviews! A single review can go such a LONG way! Want to be featured on our social media accounts, let us know! We love showing off our AMAZING patients and what makes us love our job!

Come support your favorite orthodontic office by following us on our social accounts and if you would, please write us a 5-star review on Google or Facebook! It just might help someone in need find the perfect treatment! 

Happy Holidays! 

Connect with us on your desired social network!